GoLocal: all info, tips and rating in the profile
Last updated on 5 July 2026
GoLocal is a German business directory with an integrated review portal for local providers that has been on the market since 2007.
What is GoLocal?
GoLocal combines the functions of a business directory with those of a review portal for restaurants, service providers, excursion destinations and retailers. According to its own figures, the portal records more than 9 million reviews.
| Verification | No mandatory verification of genuine customer contact |
|---|---|
| Leaving a review | Easy, possible directly via the business page |
| Having a review removed | Only in the case of a violation (untrue facts, abusive criticism, insults, fakes without customer contact) via the „Unzumutbar“ (unreasonable) reporting function |
| Cost for the business | Free, additional functions for businesses are chargeable |
| Credibility | Medium, as no mandatory prior verification takes place |
How do I create a review on GoLocal?
On the business page of a provider, any user can leave a review with stars and text via GoLocal, without having to provide proof of actual customer contact.
How can I have a GoLocal review removed?
Removing reviews without a reason is not possible on GoLocal. In the case of a violation of the terms of use – such as untrue factual claims, abusive criticism, insults or fake reviews without genuine customer contact – the review can be reported via the „Unzumutbar“ (unreasonable) flag and removed after review. Objective, truthful criticism remains.
Strengths and weaknesses of GoLocal
Strengths
- Combination of business directory and review portal in one place
- Long market presence since 2007 with a large review database
- Clear reporting process in the case of policy violations
Weaknesses
- No mandatory verification of genuine customer contact
- Objective but negative reviews generally remain
- Lower recognition than Google or Trustpilot
How credible is GoLocal?
Since GoLocal does not carry out any mandatory verification of actual customer contact before publication, the credibility of individual reviews is to be classified as comparable to other open review portals.
What makes GoLocal special
What is special about GoLocal is the combination of a classic business directory and a review function, which enables users to find and review local providers directly.
Tips & tricks for GoLocal
- Keep the business profile in the directory complete and up to date
- Respond to reviews promptly and objectively
- If fake reviews are suspected, consistently use the „Unzumutbar“ (unreasonable) flag
Frequently asked questions about GoLocal
Do I have to prove on GoLocal that I was a customer?
No, there is no mandatory verification of customer contact.
Can I have a GoLocal review removed without a reason?
No, removal without a reason is not possible due to freedom of expression. Only reviews that violate the terms of use can be removed.
How many reviews does GoLocal record?
According to its own figures, more than 9 million reviews.
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